工作概述
内容编辑负责商会网站和社交媒体上的所有英文内容,并负责制作《中国美国商会季刊》。编辑监督的所有内容都应对利益相关者的参与产生显著影响,以帮助商会实现其目标。
工作职责
-负责所有内容过度膨胀的中国美国商会季刊杂志。每个版本的主题内容、采访高管、写文章、佣金文章、作品与外部利益相关者(包括高级成员公司)安全优质、原创内容,编辑和校对工作与杂志设计师密切合作,并确保生产时间表仍在正轨上,紧随其后的是促销和联合出版后的内容。
-确保商会的网站不断更新新的内容,反映出充满活力的美国商会的性质,同时保持网站的核心目的是营销渠道的关键。直接生成内容和/或copyetarticles和其他同事的内容,包括章节,并推广会员生成的文章和新闻。除了文本之外,内容还应该包括图片、视频和数据可视化工具,这些都是内容制作过程的一部分。
-写道吸引力和朗朗上口的室通讯相关关键受众,促进室的设计,驱动出席活动,并支持的产品和服务。
-与同事在室设计和写电子邮件营销活动针对不同的人口统计数据,可测量的结果和数据驱动的知识。
-管理室的所有英文社会媒体平台,与专门职位相关和适当的内容,有助于促进商会的活动和工作。
-跨多个频道,所有内容都应该放大和改造相应产生最大的效果。应为每一项内容设定目标,监督其效果,并相应调整制作。
-准备通知交互与现有的客户和潜在客户,研究最新的公司具体Dynamics CRM和行业问题。
Job Overview
The Content Editor is responsible for all English-language content on the Chamber’s website and social media channels, and for producing the AmCham China Quarterly magazine. All content overseen by the Editor should measurably impact stakeholder engagement to help the Chamber achieve its objectives.
Job Duties and Responsibilities
-Responsible for all content of the executive-focused AmCham China Quarterly magazine. Draws up themed content for each edition, interviews executives, writes articles, commissions articles, works with external stakeholders (including premium member companies) to secure high-quality, original content, edits and proofreads, working in close partnership with the magazine designer, and ensures that the production timeline remains on track, followed by the promotion and syndication of content after publication.
-Ensures that the Chamber’s website is continually updated with fresh content, reflecting the vibrant nature of the Chamber, while maintaining the website’s central purpose as a key marketing channel. Generated content directly and/or copyedits articles and content from other colleagues, including the Chapters, and promotes member-generated articles and news. In addition to text, content should include photos, videos, and data visualization tools as part of the content production process.
-Writes attractive and catchy Chamber newsletters relevant to our key audiences, that are designed to promote the Chamber’s, drive attendance at events, and support products and services.
-Works with colleagues across the Chamber to design and write email marketing campaigns targeted at different demographics, with measurable outcomes and data-driven learnings.
-Manages all the Chamber’s English-language social media platforms, with tailored posts of relevant and appropriate content that help to promote the Chamber’s activities and work.
-All content should be magnified across multiple channels, and repurposed accordingly for maximum effect. Targets should be set for each piece of content, to monitor its effectiveness, and adjust production accordingly.
-Prepares informed interactions with current and prospective clients by researching the latest company specific and industry issues in the Dynamics CRM.